Blog #executive coaching

The "fix your team" mindset is a myth that’s comforting to believe and dangerously wrong. While it’s easy to point fingers at your employees, the most effective leaders know that when you point one finger outwards, three more point back at you. In other words, the first place to look for answers is in the mirror.

Artificial Intelligence is coming for your job. And if you’re an executive coach, mentor, or leadership consultant—well, good riddance. AI is faster, cheaper, more data-driven, and, quite frankly, immune to the self-important philosophies that many coaches cling to. Companies are already turning to AI-driven coaching solutions, and soon, they’ll realise they no longer need to waste money on a human being who asks, “So, how did that make you feel?

Let’s be honest—executive coaching sounds like a scam, right? Pay someone to ask you a bunch of questions you already know the answers to? Sit through deep, soul-searching conversations when you could be out there making deals and leading teams? Waste time talking about leadership instead of just… leading? If that’s what you think, I completely understand. In fact, I’m going to tell you exactly why you shouldn’t do executive coaching.